Rasa Floors Continues Expansion into Growing Markets, Acquiring Floors First Nashville
Briarcliff Manor, NY – July 25, 2023. Saw Mill Capital Partners II, LP and affiliated private equity investment funds managed by Saw Mill Capital LLC (collectively referred to herein as “Saw Mill”) are pleased to announce the acquisition of Floors First Nashville (“Floors First”, or the “Company”) by Rasa Floors (“Rasa”), a Saw Mill portfolio company.
Headquartered in Nashville, Tennessee, Floors First provides high-touch, quick-turnaround flooring installation services for its multi-family property customers. The Company operates via a single branch in Nashville, Tennessee, and services the greater Nashville metropolis and surrounding areas (to include Chattanooga, Tennessee). Like Rasa, Floors First is an award-winning company, receiving the Supplier Company of the Year award in 2022 from the Greater Nashville Apartment Association. Both Rasa and Floors First have realized extraordinary growth in recent years and are a strategic fit in serving national and local property management companies with a focus on quality, reliability, and customer care.
“I’m excited because this acquisition continues to expand our markets, offering on-site, high-touch service quality to more customers,” said Brad Rasa, President of Rasa Floors. “Floors First has become the partner of choice for so many customers in the Nashville market. I look forward to working with Brandon and Maria Williams and their tremendous team to grow in Tennessee and surrounding markets. We share a culture of doing what’s right and the commitment to take care of our customers and employees. Together, we are building the premier multi-family flooring partner.”
Travis Foltz, a Principal at Saw Mill, remarked, “The acquisition of Floors First provides access to a highly strategic market in Nashville, with strong customer overlap with existing Rasa customers. We are confident that this partnership will enable the Rasa and Floors First teams to better serve customers across the Tennessee area and serve as a catalyst for growth into adjacent MSA’s. We believe this acquisition to be another critical step towards our combined vision in Rasa becoming the best-in-class partner to property management companies nationwide.”
Saw Mill is committed to helping its portfolio companies achieve their full growth potential, both organically and through strategic acquisitions. All of Saw Mill’s unrealized Fund II and Fund III portfolio investments, including Rasa, are actively seeking acquisitions.
ABOUT RASA FLOORS
Founded in 1994 and headquartered in Carrolton, TX, Rasa Floors is a leading flooring installation provider serving both repair and renovation and new construction applications, with a focus on the multi-family market. The Company offers a full suite of flooring solutions to multi-family property managers and property management companies, which require regular flooring replacement and upgrade services when an apartment unit turns over. Rasa delivers quick-turn fulfillment services spanning 20 branches across the Southern and Eastern United States. For more information, please visit www.rasafloors.com.
ABOUT SAW MILL CAPITAL
Saw Mill Capital is a private equity firm that partners with founders and management teams of successful, entrepreneurial business services, specialty distribution and manufactured products businesses with enterprise values up to $200 million. Leveraging our dedicated investment research team and curated operational approach, we invest aggressively in our portfolio companies to accelerate growth and build market-leading businesses. Saw Mill has been helping leadership teams grow entrepreneurial companies since 1997. For more information, visit www.sawmillcapital.com.